Program Description

This eight-session program is designed to assist entrepreneurs with developing their business idea/concept and transforming it into a written business plan with financial projections.  This is combined with essential business skill development taught by professional business advisors and guest speakers.

All classes will be offered in a digital format (Zoom) with corresponding business guidance available in-person (Albany, NY office only), via digital platform (Zoom, Teams, Google HangOuts, GoToMeeting & Skype) or via telephone.

The program is limited to a cohort of 50 participants and registration will be available on a first come, first serve basis.  

Program Schedule 

29

September

2022

Class 1

5:00 p.m. to 7:00 p.m.

Business Plan - Products and Services

Time Management


6

October

2022

Class 2

5:00 p.m. to 7:00 p.m.

Business Plan - Operations & Logistics

Customer Service


13

October

2022

Class 3

5:00 p.m. to 7:00 p.m.

Business Plan - Competition  

Developing Your E-Commerce Strategy


20

October

2022

Class 4

5:00 p.m. to 7:00 p.m.

Business Plan - Location

Developing Your Social Media Strategy


27

October

2022

Class 5

5:00 p.m. to 7:00 p.m.

Business Plan - Markets and Customers

Market Research 101


3

November

2022

Class 6

5:00 p.m. to 7:00 p.m.

Business Plan - Marketing Strategy

Defining Your Brand


10

November

2022

Class 7

5:00 p.m. to 7:00 p.m.

Business Plan - Company Information

Financing Basics and Understanding Your Business Financials


17

November

2022

Class 8

5:00 p.m. to 7:00 p.m.

Business Plan - Executive Summary

Failing Successfully


Course Fee
$150.00 per person

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Kate Baker at [email protected]u or 518.442.7245 to make arrangements. Services are extended to the public on a nondiscriminatory basis.